About Us
Our Story
Growing up in the bright Miami sun, Brenda Bueno spent many years enjoying time on the ocean to escape the intense Florida heat. The coastal breeze across her father’s boat brought with it big skies and big dreams. Inspired by the magnificent waters teaming with life, Brenda’s father, Captain David Bueno, often ended each day with a meal that embodied life at sea - fresh catch of the day wrapped in a toasted corn tortilla and the freshest toppings!
In 1996, Robert “Bob” Thomas stayed in Miami visiting an uncle for the summer and took work helping Brenda’s father refinish a large, blue fishing schooner named “The Reel.”
The Reel out at sea
Soon Brenda and Bob would cross paths through their love of fresh local seafood. Their shared memories flourished into another oceanside summer with talk of the future. Brenda, managing a small organic farm, supplied local restaurants with the freshest certified organic produce within a 50-mile radius. Through fresh limes, cabbage, herbs, and sunshine, Brenda’s reputation grew. A year later, in 2012 Bob opened the White Sail Tavern in Miami, and, owning a small fleet of fish boats, the Tavern provided the locals with fresh catch daily.
Within six months, Brenda and Bob were married.
Bob and Brenda <3
They honeymooned at the Hotel del Coronado, located ten minutes from downtown San Diego, on the southern coast of California. They tested the best fish tacos along Mission Beach. They loved the sunsets, energy, and mixed flavors and people of San Diego and there, under setting suns and rising stars, a spark of imagination ignited a new dream. The two combined their love for ocean fresh fish, ripe organic tastes, and their warm memories of grilled fish wrapped in fresh corn tortillas, to create the concept of Reel Deal Tacos.
